O B J E C T I V E
To revamp Kool Kanya - a women-only learning community on Instagram
T A S K S I L E D
Led the redefinition of the look and feel
Cracked the tone: relatable with a dash of irreverence
Built expertise in corporate humour
Started satire
Monthly themes with digital covers
T H E F E E D
T O N E O N I N S T A G R A M
E V E N T A N N O U N C E M E N T S O N I N S T A G R A M
B L O G S O N I N S T A G R A M
Credits:
Freelance Art Director (for Kool Kanya redesign): Rebecca Daniel
Creative Lead - Content and Community: Maryann Rodrigues
Senior Writer - Social media and Community: Nruthya Johnson
Social Media Managers: Sanjana Bhagwat, Mallika Verma
Graphic Designers: Shivam Srivastava, Sukhada Raj, Surbhi
